Product Marketing Assignments Playbook
Anurag VermaLooking to crack Product Marketing roles at junior/mid senior level. Worried about clearing the take home product assignment round? This comprehensive guide will show you how it is done by outlining the right framework applied to not one, not two but 5 real product marketing assignments in both B2B and B2C space. Guaranteed success as this framework has been successfully applied by many aspiring product marketers/current product marketers who I have mentored.
This comprehensive guide will show you how it is done by outlining the right framework applied to not one, not two but 5 real successful product marketing assignments in both B2B and B2C space. This is a massive deck containing 88 slides
This guide is also great for product managers who want to incorporate a comprehensive GTM strategy as part of their product assignment submissions and showcase that product - channel fit is an important part of their arsenal. Esp. relevant for SaaS product managers.
I look at Product Management and Product Marketing as 2 sides of the same coin. Similar to building product market fit for a 0-1 product, coming up with a solid GTM and growth strategy requires you to think on similar lines. PM and PMM thinking are very similar in nature and you can apply a comprehensive approach leaning on thinking frameworks from both sides.
Who am I?
I am currently a Director of Product at a leading Online Travel company and have now spent close to 10 years in Product Management space across diverse leading organizations across Travel E-Commerce, AdTech and Online Streaming. I have successfully cracked many PM opportunities including a senior role at Apple which I declined.
In the interest of radical transparency
Link to the Apple offer letter.
https://drive.google.com/file/d/11NptqACb4bw1MejLxAilgeetvrzPKwf1/view?usp=sharing
I have mentored numerous Product Marketing aspirants and helped them crack solid PMM roles. More about me at the below links
You will get a massive deck containing 88 slides which outlines the framework for successful product marketing assignments and also applies it to not 1, not 2 but 5 real product marketing assignments submissions which were all successful